Google Analytics 4 – Love It or Hate It?

Last week, Google announced the fourth version of Google Analytics, aptly named GA4. For those wondering what the previous three versions were (because we were), they were Urchin, Classic Analytics and Universal Analytics. What Do We Know About GA4? So, what do we know about the latest Google Analytics and the new...

3 WordPress mistakes to avoid

WordPress is an extremely useful and popular platform for creating and managing your own website, but it can be difficult to wrap your head around. In this blog, we've compiled a list of three WordPress mistakes to avoid. Not integrating Google Analytics Without analysing your data, it's not possible for...